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Out-of-Home Video Campaign 

Brief: Out of Home campaign pivoting on creative strategy for "sweatcare" brand Carpe, whose variety of products focus on eliminating perspiration in all areas.

Strategy: EveryBody sweats, so we personified Carpe to show how a saving grace, like Carpe's products, can help everyone in some way through different yet relatable sweaty situations.

AD & CW & Production : Megan Macdonald (Me)

Strategy : Megan Macdonald (Me) & Megan O'Connor

Mockup Credit : Adobe Stock

Let's Get Together

Yea yea yea, Think of all that we could sha-are...

One, all both or none?

Thanks for learning

a lil about me!


Art Direction & Visual Design
Advertising, Art, & Entrepreneurship Student 
The University of North Carolina at Chapel Hill
gmega@ad.unc.edu  |  (743) 333-0368


Megan Macdonald

Resume 

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